This is the result of a challenge given to several teams taking part in a typographic workshop during the Dutch Design Week last month.
Take one long piece of material, and make letters by endlessly folding the material. Material can be anything. Create a strong, outspoken, unique style. Once you have found your specific visual style of lettering, go to the city, pick one location, and create a large scale zigzag lettering and make passerby’s hallucinate.
There are some interesting results, although this one is clearly the best.
[via swissmiss]
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