What better way to finish a year than with a good’ol’fashioned Zeitgeist.
However the 2006 Google Zeitgeist has been calculated in a slightly different manner. Instead of simply ranking the most popular searches (you know, the way one would expect), they have taken into account last years zeitgeist and ranked on the change as well as the quantity.
The Zeitgeist is “the spirit of time.” This is why when we come up with the lists of top searches on Google.com for 2006, we do not simply retrieve the most frequently-searched terms for the period — the truth is, they don’t change that much from year to year. This list would be predominated by very generic searches, such as “ebay”, “dictionary”, “yellow pages,” “games,” “maps” — and of course, a number of X-rated keywords. These are constants, and although unquestionably popular, we don’t think they actually define the Zeitgeist.
[from Google Blog]
Still interesting stuff though, even if it is a little bit played-with.
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