Destined for viral success, Getty Images have put together an entertaining little flash game where you identify the stock photo which goes with the inkblot. Each inkblot is created from a 2-bit (black or white) section of the image, probably rotated at some odd angle and mirrored. It is quite tough, and some of blots are pretty vague, but it is great fun.
They are also offering $1000 a day as a prize for trying (not winning) the game…but only if you register.
Getty’s creative marketing department seem to be pretty clued in to what motivates people to see their stuff (remember the infinite mosaic? same people…)
0 Responses to “Getty’s Gestalt”
Leave a Reply